Other issues In Internet Marketing

Other issues In Internet Marketing

1. Quality of products: no standards of assessment

What else did Mike say? He mentioned that many people are buying and buying into opportunities then heading off in all different directions. mariachis en lima I see this happening right in front of my very own eyes. At the same time, he mentioned the concept of Web 2.0 and user generated content and the ability for users to rate and comment on a site. I’ve mentioned this several times in my internet marketing seminars. But the issue is, so what?

You need to be able to assess the quality of something. How well you can assess the quality depends on the level of the user. I mean a complete newbie will hardly be able to provide an effective evaluation from an internet marketing perspective. In addition, there is also a growing trend for internet marketers to provide rewards for testimonials. This is hardly a fair judge of a product.

As a trainer, I often request for feedback with a standard evaluation form at the end of my trainings. This form is created in order to assess specific elements in the training. The concept of training evaluation itself is a broad area, and if you’d like to receive my insights into this, you may do so at my Business Strategy section on my blog.

2. Marketer recognition

As you know, marketer recognition is an issue. Most people do not have the means to be able to establish a high enough level of credibility until they align with other top marketers. However, there is another way.

Be aligned with happy and satisfied customers!

Some of you might think that this is about building a really large testimonial list. Well, this testimonial list leverages on the psychology of social proof. However, if you are not schooled in logical analysis, you will not be able to pick out flaws in arguments. One such typical flaw is called the ‘slippery slope’ technique. “He was really good. He gave me a good product. Yeah.” What in the world kind of testimonial is that? How about this instead:

“Stuart, wow, you’ve made this a fascinating 2 hours for me. The chemistry is very good between us I love the things you’ve said and the questions you’ve asked. I’m deeply grateful to you for being so insightful as to the things that are important to [guerrilla marketers] everywhere.” ~ Jay Conrad Levinson

Satisfied? Happy? Well… you have to build this as part of your neurological hardwiring if you want to survive online. If you want to get more stuff out from where you are right now, join me to build a credibility plan.

3. Entrepreneurial effectiveness

I’m guilty of one thing – complaining that there isn’t enough effective business training for new internet marketers. And as a result of that, I got my just desserts – people asking me to be their business mentor and strategist.

In my opinion, business training is not just about taking a degree in business management and graduating top of the class. It’s about making a business come to fruition. These skills include a whole bunch of stuff such as knowing how to conceive a business idea and put it into a plan in the first place. Another is to know what your strengths are and put them to use, while knowing how to delegate to people who can use their strengths together with yours. This basically implies the need for leadership.

Most newbies are attracted to the opportunity, but not willing to make the time or effort. However, those who are leaders already take the next step and make this happen. Leadership in an organization is important – tons of authors have already made this clear, especially one John C. Maxwell, a very highly respected leadership thought leader. On the other hand, it may be that some people think of leadership as something so ‘normal’ they forget to revere the importance of its value in running a business.

The biggest mistake one will make is to say that it takes hard work. No it doesn’t. It simply requires an effective and systematic mobilization of resources to get your system to work.

4. Process thinking

Being able to create a system presumes you need to know systems thinking as well as process thinking. Both are part of the same thing, and one needs to recognize this. If you are unaware of the power of systems thinking and process thinking, it means you have not been honing your thinking capabilities.

One too many internet marketer has mentioned the need to learn to be physically ‘lazy’, but never mentally. I totally agree with this statement, but there needs to be more education to help you develop this competence of learning about process thinking. If, as an entrepreneur, you do not develop this capability, you will be incapacitated, unable to see the interrelations of a large variety of different things in the complex world of business. You will be unable to craft your own strategies. Jeff Walker is a clear example of how knowledge and clear thinking leads to powerful, powerful product launches.


3 Steps to a Sustainable Social Marketing Plan

By now you probably know that a social networking presence for your small business is no longer just a luxury – it has become an expectation. Today, your overall online presence must include not only a great website, but also a consistent social networking strategy that is integrated with your other marketing assets. empresa de seguridad Social networking is here to stay, and your business needs to get social with a solid presence and an ongoing strategy to create the credibility and visibility needed for success today.

Here are three steps that can help you create a sustainable social marketing strategy for your small business:

1. Build an Integrated System

By building an integrated social marketing “system,” you can connect your social profiles, your website, and other marketing efforts so that your branding is consistent and your online initiatives all work together seamlessly. For example, your Facebook page should be able to “talk” to your web site, your Twitter “tweets” can be displayed on your Facebook page, and your blog posts can be RSS-fed to your LinkedIn profile. An integrated system means that you can update your marketing with a “write once, publish to many” model that saves time and ensures consistency across all online channels.

You may need some outside professional expertise to help with the integration work, but it is well worth it in the time you’ll save updating and posting to your social profiles. Integrated social posts can also drive additional visibility as information is “liked” and shared among users and their contacts across multiple platforms.

2. Create a Content Pipeline

Most businesses already have plenty of available marketing material just waiting to be used as social content. For example, you could use your monthly newsletter as social content by dividing up the articles each month and using them as individual posts. Or, you can share news and developments in your industry that you find on other websites or on professional association blogs. Finding content to use in a social marketing strategy doesn’t have to be burdensome, especially if you use something that we call a “Content Pipeline.”

A Content Pipeline can be as simple as printing out a monthly calendar, then selecting the days you want to post or add new content to your social profiles and other marketing channels. For example, if your newsletter has three articles, use one article each week as a new post, then share a link to an interesting blog post (on your website or elsewhere) as the content for the fourth week. Then, let your integrated system do the work for you and publish the weekly information to all of your other online channels automatically. An integrated system also enables you to pre-schedule your social updates to run automatically, so you can pre-schedule an entire month’s worth of updates all at the same time.

3. Be Consistent with Updates

This is the step where many small businesses seem lose their momentum – ongoing updates and participation. It’s not surprising that this is difficult for many small businesses, since they typically do not have the staff or additional time to commit to consistent, weekly (or monthly) updates on their social profiles. However, it is critical to add new information, posts, and comments on a regular basis. Without consistent activity, your social networking efforts will do little to promote your business, bring in new leads, or help build customer loyalty. With sporadic or inconsistent updates, you also open the door for your competitors to gain momentum, visibility, and new customers, while your social profiles just sit there with old, stale, or missing information.

If you don’t have the internal staff or time to execute an ongoing social marketing strategy, then hire a firm to help you. Having a business presence on the social networks today is really only the first step; you must also commit to a sustained, ongoing effort to feed and care for your social marketing strategy in order for that strategy to work for your business.

Lauren Hobson, President of Five Sparrows, LLC, has more than 16 years of experience in small business technology writing, marketing, and web site design and development. Five Sparrows provides professional website, marketing, and social networking services to small businesses and non-profits at affordable prices, giving clients access to customized services that meet both their needs and their budgets.


Charging or Issues Systems in Special Libraries in Sierra Leone

Special libraries are collections that exist to serve the specific needs of their clients. The libraries are varied as their needs. However, the libraries do have common elements in the service that they provide, their focused collections and their knowledgeable staff who are able to adapt to the changing needs of their clients base. The phrase “Special libraries” is a misnomer, because all libraries are special and have commonalities in their functions. This statement does not dispute the fact that some libraries have special concerns-be they of their clientele, siestio their collections or their purpose. A standard definition of a special library would be the one that exist to serve the limited needs of a specific entity- a business, industry, government agency, non-profit group or professional organisations. Also included are subject oriented units of a public or academic library (Beenham and Harrison, 1990).

The collection of special libraries is smaller and tends to be more focused in comparison to public and academic libraries. Special libraries have the tools and the people necessary to make information available to the client because it is not just enough to collect and house information. It must be made accessible to users. A Special library in short is particularised information services which correlates, interprets and utilizes the materials at hand for the constant use and benefit of the organisation it serves (Chirgwin and Oldfield, 1982).

The over-riding requirement of the Special library is that it should provide current information that enables research workers and other employers to carry out their duties effectively. Therefore, it provides not only a collection of materials for which is known demand, but also a network of services that make information readily available for a variety of outside sources.

Previously, the provision of books and other materials for purposes of research had been considered of paramount importance. With the dramatic increase in the number of post-war student in Sierra Leone, it came to be more generally accepted that a university library should aim to serve the needs of their main categories of readers; namely, the undergraduate research worker, and the academic staff.

Definition of Charging or Issues System

According to Berkett and Ritiche (1977), the recording of the loan of materials is called charging or issuing. The charging method selected by a particular library depends to a large extent on the library’s clientele, the size of the stock and the need to restrict the number of items which a library member may have on loan, and on whether the library has peak periods for the lending and returning of materials. The choice of methods will also be affected by the amount and type of information the library staff requires the issue to furnish.

The purpose of a circulation system is to give the library users as much access as possible to the stock. Unfortunately, a book loaned to one reader is not available to others and certain restrictions have to be made. For instance an Encyclopedia is a compendium of knowledge on a vast number of subjects and is designed for easy reference rather than for continuous reading. Allowing such a book on loan would inconvenience a great number of library users without benefitting the borrower.
Each library will use a system for recording the books and other items it lends to its readers. There have been many modern developments to record issues in the last thirty years, mainly due to high cost of staffing, increased usage, and in search of better all-round efficiency. There is no one all-purpose systems which will meet the demands of all kinds of library, although the latest computer charging system can cope with many aspects speedily.

A good system should enable the library staff to discover which reader has borrowed which book. It should show when books are due for return and which are overdue. Some systems can control the number of books issued, and particularly the number which each reader has borrowed. The better systems will permit the book is renewed without returning the book in person, and should allow readers to reserve books which are not immediately available.

Charging or Issues System in Libraries

The Circulation department is the area where most patrons are used to because it is here that library materials are loaned out and returned after use, and it is sometimes referred to as the leading or take home department. Records of patrons are kept here after they have completed a necessary form that provides personal information about them, that is, name, address, sex, status and guarantor. Some departments have different cards for different categories of users to complete. The following functions are however performed by circulation department:
• Registration of new users and keeping the records of library patrons;
• Keeping records of borrowed materials and those returned;
• Noting down when borrowed materials are due back in the library;
• Keeping statistics of the department;
• Sending overdue notices to patrons who fail to return their books when due (Nwogu, 1991).

Types of Charging or Issue Systems used in Libraries

As has been said, one of the principal services offered by libraries is the lending of books and others materials. Obviously, libraries need to keep some kind of record of such loan transactions and many methods have been devised to regulate this task. These methods are known as Charging or Issuing methods. The charging method selected by a particular library depends to a large extent on the library’s clientele, the size of stock and the need to restrict the number of items which a library member may have on loan and on whether the library has peak periods for the lending and returning of material. Here are some examples of charging methods used in varied types of libraries.

The Browne System: For many, many years the most commonly used charging method is the Browne system. With this system, a membership application form is filled in and the reader is given a number of tickets bearing his or her name and address. The reader presents the books to be borrowed at the issue desk, along with a reader’s ticket for each book. The date label in each book is stamped with the date of return; the book card is removed from each book and inserted into the reader’s tickets (one book card per ticket). The charge therefore is one book card inserted into one ticket. When the book is returned, the assistant will look inside it to ascertain from the date label, or pocket, the accession number/author/class number as well as the due date. The appropriate charge is then removed from the issue, the book card replaced in the book pocket and the ticket returned to the reader.

The Islington system: In this charging system, each reader is given one plastic ticket on which is embossed his or her name and address. The stationery inside the library books is the same as the Browne system. However, the difference lies in the fact that the reader must print an address slip (using an embossed ticket) for each book he or she wishes to borrow. Therefore the ‘charge’ is a book card plus a paper address slip inside a blank ticket.

Ticket book or Cheque book charging: In this method, each book has a book pocket permanently fixed inside the cover on which details of the book are given. Within this book pocket is a plain pocket, inside which is a book card bearing details of the book. The reader need only insert one of his or her ticket slip into the plain pocket and present the book for date stamping. The assistant removes the ‘charge’ and it is subsequently filed. The issue trays are usually kept in a separate ‘discharge room’ and not at the issue desk. There is a reception desk where the books are returned, the actual discharging being done later in the ‘discharging room’ when the charge is removed from the issue, the reader’s ticket destroyed and the plain pocket and book card returned to the book. An additional ‘cheque book’ is issued to the reader whenever the previous one is used up.

Token Charging: The book date label is stamped in the usual way, and the reader must surrender one token for each book being issued. On returning the books, the reader merely receives the appropriate number of tokens in exchange. At the end of each year the reader must be able to produce the full complement of tokens or pay a replacement cost for any which have been lost. A visible index (that is a list of reserved books which must be checked whenever books are returned) is used for reservations.

Punched card charging: when a book is borrowed, the assistant takes two punched cards, pre-dated with date due for return (both punched and dated stamped), places the two punched cards in an automatic key punched machine and punches on both cards the reader’s number and book accession number and class number. One card is retained as the library’s record of loans; the other card is inserted in the book pocket with the date of return clearly visible. The punched cards are removed from returned books, sorted into accession number order by machine, and then matched by machine with the duplicate cards kept as the library’s record of loans. Unmatched cards represents books still out on loan and these can be refilled mechanically, this time in date order to reveal overdue.

Computerised Issuing System: Computer systems now available in libraries are very advanced indeed. The issue terminal is equipped with a data pen to which may be attached a self-inking date stamp. There is a card holder into which the reader’s ticket is inserted. Charging is accomplished by running the data pen horizontally across the bar code on the reader’s ticket and the across the barcode labels on the books to be borrowed. The date labels in the book are stamped with the date of return and the ticket is returned to the reader. The discharge terminal is also equipped with another data pen and this is used to read the books’ bar code labels when they are returned. The reader’s ticket is not required at this stage as the reader’s name will be automatically deleted from the computer records when all books are have been returned(Beenham, and Harrison 1990).

Charging or Issue System at the College of Medicine and Allied Health Sciences Library

The College of Medicine and Allied Health Sciences (COMAHS) was founded on the 12th April, 1988 by the Government of Sierra Leone in Co-operation with the Nigerian government and the World Health Organisation (WHO). With the enactment and coming into effect of the 2005 University Act, which led to the creation of two universities in Sierra Leone, College of Medicine and Allied Health Sciences as a constituent arm of the University of Sierra Leone, in cooperation with the National School of Nursing, which is now a faculty and the Pharmacy Technician School, also part of the Faculty of Pharmaceutical Sciences.

The College of Medicine and Allied Health Sciences library started a few months after the college was established in 1988. The library was first located at Bass Street, in Brookfields and later transferred to New England in Freetown, from where it was finally transferred to the Connaught Hospital, when the Ministry of Health gave up the building it used to occupy as a library.

The College of Medicine and Allied Health Sciences library was started by a Medical Librarian by the name of Nancy M’Jamtu-Sie in 1988. The library holds the main stock of Medical and Health Sciences materials in the University of Sierra Leone. The library depends solely on donations and it operates on three sites: the main Medical library at the Connaught Hospital which houses the library administrative office, short loan, reference, World Health Organisation audio cassettes collection; the CD-ROM and Internet facilities, the multidisciplinary library at the National School of Nursing, houses the general collection and as well as short loan and reference books and the Medical Sciences library at the Kossoh Town Campus.

The mission of College of Medicine and Allied Health Sciences is: “to train community-oriented doctors, pharmacists, nurses, laboratory scientists, and the health personnel with sound professional and managerial skills suitably qualified to meet international standards and capable to undertake research and pursue training in specialised areas for health care delivery services.”

The College of Medicine and Allied Health Sciences practices the Browne Issue System mentioned above, which is practiced in most libraries especially Special libraries found in the University of Sierra Leone. With the Browne Charging or Issuing system at the College of Medicine and Allied Health Sciences library, each library book has a book card which is kept in a pocket inside each book. The card identifies each book by recording, usually the accession number, classification number, author and short title. Each reader has a ticket issued to him/her which indicates the name and address. This reader’s ticket holds the book card, which is taken from the pocket in the book, and this forms the record of the issue. Each book is stamped with the date for return and the issue is filed in trays under the date due for return, and within what date probably by accession number.

When the readers return the book, the date due for stamped on the date label locates the correct date among the issue trays and the accession number printed on the date label should find the correct position within that date. The book card is then returned to the book, which is now ready for shelving and the reader recovers his tickets. Overdue books are self-evident since the trays are in date order, and reservation are made searching the appropriate care in an obvious way. The Brown system is simply operated and easily understood by library staff and readers alike.
Clientele or Users of College of Medicine and Allied Health Sciences Library

A clientele in library is a body of customers or patrons that makes use of a library in order to get needed information. The clientele of a library are highly knowledgeable group. Consequently, the emphasis of the library is on maintaining considerable depth of subject material or supplying information to be in print.All members of the University of Sierra Leone who are allowed to use the College of Medicine and Allied Health Science library must register with the library and obtain a membership card. External readers are allowed to use the library for reference purposes but would not be given borrowing facilities.

At the College of Medicine and Allied Health Sciences library, most of the books are available to users for loan period and the number of books loaned varies. The book stock covers basic medical sciences, biology, physiology, biochemistry and all disciplines of medicine. Books are borrowed to both students and staff for specific period of time.

Challenges of Charging or Issue System used at the College of Medicine and Allied Health Sciences Library

Special Libraries in Sierra Leone, especially College of Medicine and Allied Health Sciences Library are not without challenges.

Space Challenge: The three sites where the College of Medicine and Allied Health Sciences library operates have been observed to be very small with reference to the building. The locations of these sites especially with ones at National School of Nursing which houses the general collection as well as short loan and reference books; and the Medical Sciences library at the Kossoh Town campus, are not seen as favourable in terms of their locations. They do not offer convenient access for all staff and clients. Shelving and storage has not been conveniently located.

Financial Status: The financial standing of the College of Medicine and Allied Health Sciences library has been very unsatisfactorily especially when the management cannot meet with its obligation of taking care of the library’s itinerary. This has led to the library not having updated collections. This has been seen in the area of salaries, which has been very poor, operational costs, subscriptions, acquisitions, training and professional development.

Insufficient Materials: Materials at College of Medicine and Allied Health Sciences are inadequate to meet the needs of its users. Materials are mainly acquired through donations as the library does not have enough funds to purchase materials in order to meet the needs of its users.

Inadequate computers and limited Internet Service: There are no adequate computers and strong internet connectivity sufficient enough to service the numerous clienteles. At the College of Medicine and Allied Health Sciences library, the inadequate number of available computers does not allow the library to operate the Computer charging or issuing system which is more advance and easier to operate than the Browne charging system which the library currently uses. The Internet service provided is also not sufficient to handle the high number of both their students, staff and other users.

Lack of adequate trained and qualified staff: The College of Medicine and Allied Health Sciences library is short of adequate trained and qualified Librarians which have rendered the library ineffective in the area of properly disseminating information to users. The library is only made up of two qualified librarians and additional staff consists of a technician, clerks, cleaners and messengers.

Conclusively, the College of Medicine and Allied Health Sciences library as a Special library in the University of Sierra Leone has been able to meet the information needs of the many users with the Browne Issue system that it operates on. However, the collection is not updated and the service is not excellent enough to satisfy the clientele that it caters for. The College library lacks enough funds to purchase updated materials. The services of the library have not been too satisfactorily and this is due to few trained personnel and limited facilities. In spite of these challenges at College of Medicine and Allied Health Sciences library, the Browne charging or Issue System has proven to be the therapy that has salvage the issue of delivery of services to their clients and the due preservation of their materials.


Batman (1989) Movie Review

The 1989 smash hit Batman is distributed by Warner Bros. Pictures. Some of its stars include Michael Keaton as Batman/Bruce Wayne, Jack Nicholson as the Joker, Kim Basinger as Vicki Vale, Michael Gough as Alfred Pennyworth, and Pat Hingle as Commissioner Gordon. The original music is composed by Danny Elfman (Spider-Man). The director is Tim Burton (Beetlejuice).

The story focuses in on a man named Bruce Wayne, who witnessed his parents’ murder at a young age. joker123 His alterego, Batman, attempts to avenge their deaths by intimidating and sometimes killing criminals like the ones who killed his parents. He lives in a major city known as Gotham City. It is ruled by a crime boss Carl Grissom and his right-hand man Jack Napier. District attorney Harvey Dent is closing in on one of the gang’s businesses, Axis Chemicals. Napier suggests they break in and steal all the records and claim industrial espionage. Grissom, who knows that Napier is secretly seeing his girlfriend Alicia, calls the police after Jack leaves and tips them off to Napier’s Axis Chemicals break-in. A dirty cop named Lt. Eckhardt leads the force and tells his men to shoot to kill. Meanwhile, Bruce Wayne is having a benefit party at Wayne Manor that same night. But he is alerted to the events at Axis after overhearing the police commissioner talking about it and heads over there as Batman. Commissioner Gordon arrives and seizes control over Eckhardt, warning his forces to take Jack Napier alive. Batman has Napier cornered as he tries to shoot but the bullet is deflected back in his face, causing him to fall. Napier catches a bar hanging on the wall to keep him from falling into a vat of chemicals. Batman has his other hand. Napier, thinking Batman will lift him to safety, lets go of the bar. The dark knight then releases the thief’s hand and he falls into the vat, much to the chagrin of Commissioner Gordon who had witnessed the whole thing. But it’s not over as Napier survived the fall but was severely scarred on his face. The chemicals had caused his skin to turn white and his hair green and, thus, creating the Joker. He kills Grissom and his men and takes over his gang.

In the beginning of the film, we see Batman as a form of vigilante justice at work. Our first example is at the very beginning after two thieves rob an unsuspecting family. One of them believes in “the Bat” and claims that someone he knew, Johnny Gobbs, was forced off the roof of a building by a mysterious figure resembling a bat. The other one doesn’t believe him and scoffs at the story. Then, Batman busts both of them on the roof of a building, kicking one in the groin and sending the other into a frightened shock.

The other instance was when Batman dropped Jack Napier into the vat of chemicals at Axis. It is clear here that, at that time, Batman was only thinking about personal revenge rather than true justice because, as we all know, vigilante justice is really not justice at all. The dark knight wanted revenge for the death of his parents at the hands of a remorseless thief.

Another fascinating characteristic of Batman is the portrayal of the Joker as the devil. Before every kill Jack Napier, and later the Joker, asks his victims if they’ve ever “danced with the devil by the pale moonlight?” Later in the film, this is literally what’s happening as the “damsel in distress”, Vicki Vale, is dancing with the Joker in the pale moonlight. But there is a scene before this that more accurately shows the Joker under this light (no pun intended). The scene is when the Joker throws out $20 million in cash at the people of Gotham. Then, after all the cash is gone, he tries to kill everyone with Smylex gas. Many could see this as giving into the temptations of evil and facing punishment. It could also be said that the people of Gotham had sold their souls to the devil, which is the Joker in this case.

To wrap, Batman was a huge hit when it first came out and, for many reasons, remains one today.

Kevin T. Dillehay has written nearly a hundred movie reviews from all genres. He provides a unique perspective on the movies you see all the time but may not stop and think about in depth. You are invited to check out his work


Canasta Card Game – How to Play the Popular Canasta Card Game

Do you know how to play the Canasta card game? This article tells you how. Canasta is a rummy-like game that originated in the 1930s. While the rules and variations of the game were developed in Uruguay, popularity spread quickly and Canasta became the most preferred card game over other games including the Hearts and Cribbage card games. In the early 1950s, this joker gaming Latino Rummy card game became standardized with a few variations and was labeled Classic Canasta. While Canasta rules will vary based on the country in which you reside and your specific preferences, most versions are similar in form and differ primarily in terms of players and points. In the paragraphs below the original Canasta card game will be discussed to give you a feel for how the game is meant to be played.

Canasta is designed to be played with four players that are playing as partners. While there are versions that can be adjusted for two and three players, the rules mentioned below will be referring to the four-player version. What you will need to play Canasta at home with your friends are two standard decks of 52 cards, and 4 jokers for a total of 108 cards. Each card is assigned a different point value. In original Canasta, the points differ from other versions like the Canasta Caliente card game. Jokers are assigned the highest point value of 50. Aces and twos are assigned 20 points each. Kings, queens, jacks, tens, nines and eights are given 10 points each. In addition, the remaining cards are assigned the lowest point value of 5.

Deuces and jokers are wild cards, while all other cards are considered natural. Wild cards in the standard game can be used to substitute for natural cards of any value. Each player participating will be dealt a pile of cards face up and a pile of cards face down. Like most games, including the Spades card game, the player on the left of the dealer will have the first turn. Going clockwise, players will draw a card from the stockpile and add it to their own face down pile without revealing what they have collected. They will then discard one card facing up for other players to see. This is where the challenge lies in Canasta because players can see what you are giving up but they cannot see what you are gaining.

The purpose of collecting and discarding cards is to create a meld. Melding means you have three or more cards of the same value or rank. Melds must be played after pick up but before discard. A meld of seven cards or higher is called Canasta. A red Canasta is when all cards are pure and natural, as opposed to a black Canasta where wild cards are used. The player that disposes all of their cards from their hand ends play. One team member must have Canasta before going out in the classic game. Although Canasta has existed for over 80 years, there are other versions of the Canasta card game like the Hand and Foot card game, and all versions are extremely popular with players of all ages.



If you are pondering how the free credits can help you and if it’s a keen idea

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How To Minimize Product Returns When Selling

Do you run a business selling items online or offline? Have you received return requests lately? Chances are you already authorized some product returns. It’s especially true if you sell in one of the online marketplaces.

If you can minimize the number of item returns, your profit will increase subsequently.

Here are 5 tips on how to reduce the buyer’s reason to return items and, if you get some, how to handle returns.

1. Describe, describe, describe: return4refund A nice accurate description will prevent a lot of future returns. When buyers know what’s exactly that they’re buying, they make a better, educated decision and that keeps you from facing buyer remorse and as a result they don’t want to return items in the first place. Don’t just name your item and expect the buyer to know it inside and out. Although they can search it online and probably find the details but you will be better off giving the item details in your listings so you both cover your bases and keep the buyer on your listing.

Describe the benefits, features, materials, condition or any other attribute you think help the buyer make an educated buying decision. If it has to be a long description, so be it; that’s fine. In fact, a detailed, accurate description is much better than a short description that leaves many things to say.

2. A picture is worth more than a thousand words: With today’s technology, there’s absolutely not a good excuse to not include at least one photo in your listing. Buyers are less likely to return item when a good photo is included. Both eBid and eCrater offer free photo uploads: 5 free photo uploads in eBid and unlimited photo uploads in eCrater. eBay offers one free photo upload now but starting July 1st they offer all 12 photos for free.

Also, you can have unlimited photos in your listing (in the description section) in both eBid and eBay if you host your photo somewhere else (e.g. flickr). Another great feature that both eBay and eBid offer is that you can upload photos by specifying the photo’s URL and they fetch it and upload it for you.

You can always upload your own photos too. Photo of the item serves two purposes: it’s a visual confirmation for buyers that this is the item they’re looking for and it covers your bases if a dispute is initiated. Amazon lags behind other marketplaces in this regard as they don’t allow sellers to upload their own photos unless the seller is subscribed to an Amazon Store AND the listing was created by that seller.

3. Your return policy should be clear: Spell out your return policy. Make sure it’s not too restricting. Return policy should be reasonable for both seller and buyer. Specifying return policy has helped me avoid a return when a buyer asked to return an item just because he changed his mind. When I pointed him to my return policy he decided not to return the item.

4. Delivery expectations should be right: Let the buyer know what date range they can expect the delivery to happen before they buy. After the sale, ship the item as fast as possible, let them know the delivery date range and give them a tracking number. By doing this you close the door to claims of “item received too late”.

5. How to handle a product return: Try to be as generous as possible when it comes to return items. It’s true that some products lose a lot of their value when the costumer used them such as software or electronics. So you need to set a return policy that is reasonable for both you and the buyer.

Having a return policy of “no returns” could make sense in some situations, but generally speaking, when the customer is assured if any problem occurs the seller stands behind their product with great customer service, you will have more regular customers and your business profit will increase. Try to not argue with the buyer too much and accept their return if at all possible. You will be rewarded for this.

In addition, useful information like this for online sellers can be found at Sell Items Online [] website.


Computer Tech Support:

Sooner or later, you may need to call up tech support to fix something. Perhaps one morning you get the blue screen of death, or you get one of those scary error messages on your screen. Or maybe you try to turn your computer on and…nothing. Perhaps it’s not your computer at all, but your website is completely down and you have to make that call to your web designer or web hosting company.

I’ve been on both sides of that panicky call and there are 7 things you can do in order to help make that tech support call just a little less stressful:

1. Don’t panic- This is easier tech-time24 said that done when you’re computer’s on the blink and you’re staring down the barrel of a deadline. But things will be less stressful if you don’t freak out. Chances are the problem is not nearly as bad (or expensive) as you think.

2. Check the obvious before you call- One of the first things that your tech person will have you do is to check for obvious causes of trouble. Like is your computer plugged in? Or is the surge protector your computer’s connected is turned on? Are all of the cables coming out of your computer plugged in tight? Or are entering your password in correctly? Or do you have the “CAPS lock” key on while you’re entering your password? They have you run through this drill because many times the simple stuff is the problem. So run through some of the obvious causes of trouble before you pick up the phone.

3. Get prepared- If you have any warranties or service contracts gather up all of those materials before you call. It will save you a bit of time just in case your tech person requests this information. You may also need the serial number for your computer. These are usually located on a sticker placed on the back, bottom, or side of your computer or they are located in your computer registration paperwork.

4. Be as specific as possible- Simply saying “My computer’s not working” is not that helpful. Tech support already assumes that your computer isn’t working because you wouldn’t call just to say hi. What they need to know is “in what way is your computer not working?”. You need to be as specific as possible. Will your computer not start at all? Is the problem that you can turn the computer on but it won’t go past the startup screen? Perhaps you can get past the startup screen but you can’t open up a particular program? Describe your problem from start to finish; what you were doing when you encountered your problem, what your computer does, and if there are any special situations that seem to coincide with the problem.

5. Write down error messages- Usually when something goes wrong, you’ll get some kind of error message that attempts to tell you what the problem is. If you can’t make heads or tails of the message, take the time to write it down. It may mean something to the tech person you’re talking to and it might help them diagnose the problem just a bit faster.

6. Make note of any recent changes or incidents- Sometimes the cause of your computer trouble is something that’s changed on your computer or some incident that has happened recently such as:

the addition of new hardware (printer, scanner, hard drive, memory, etc)
the addition or deletion of software
a power disruption or power surge
the addition of deletion of a service
software upgrades or security patches
Sometimes changes like this can cause some unforeseen problems with other things that may or may not seem to be related to your problem. When you’re talking to your tech person, make them aware of any changes or additions you made before you started having problems. They’ll be able to tell you if these changes are related to your trouble.

7. Keep notes- A lot of times a call to the support department means that you’ll be spending a lot of time on the phone being sent from one person to another. Keep notes on who you talk to, when you talked to them, and what they’ve done to help diagnose the problem. If you find that you have to keep calling the support department or if you have to a repair person fix your computer in person, these notes will come in handy.

Need more information on websites, web design, and how to avoid the pitfalls in building and managing your own website? Download a FREE report, “10 Website Mistakes to Avoid” to learn what you need to know to build and run a successful website. Visit Nikolena Designs to get more information.


Mastering Alpha Brainwaves Will Release the Power of Your Mind

Alpha brainwaves are the connection between the high consciousness state of Beta and the entrance to the subconscious level of Theta. Alpha is a state of relaxation but also a level of alertness. They are the dominant brainwaves and are typically the strongest. Being able to put one’s self into the alpha brainwave range can enable a person to improve many facets of their lives. When a person is in the higher state of Beta, he is usually agitated, stressed, and unable to clearly see solutions to problems.

As the old saying goes; “he’s wound up  alphabuildersanddevelopers a little too tight”. The alpha range allows a person to find solutions more easily. It just somehow comes to them when they are more relaxed. It’s in the beta state when a writer is experiencing a mental “block” for example and can’t find the way out of the forest. Problem-solving is much easier in alpha. Creative people are better able to put themselves into alpha and come up with solutions that are more original than normal. Writers and artists are examples of people who function more in the alpha range. A person will be more emotional stable in alpha. They will not overreact in stressful situations and will better able to maintain a calm state of mind. Professional athletes exhibit higher occurrences of alpha than novices and amateurs.

Studies have shown that athletes are better able to put themselves in the “zone” when playing and get superior results. Health is improved with alpha brainwaves. It is well known that stress and anxiety are harmful to the immune system and can lead to health problems. Since alpha is a relaxed state of mind, less harmful chemicals such as epinephrine and cortisol are released into the body and health can be improved. If you would like to improve your general well-being and outlook on life, experience more alpha brainwaves each day. The benefits are enormous. One of the ways to induce the alpha state of mind is to meditate. However, learning to meditate effectively can take a lot of learning and practice. One method to speed up this process is to meditate while listening to soothing music such as classical, New Age, or nature sounds embedded with binaural beats. Binaural beats are a form of brain entrainment that can more easily coax your brain into the alpha range. All you have to do is put yourself in a comfortable situation free of distractions. You will feel the results fairly quickly.

To start reaping the results of alpha brainwaves, visit and learn how to get a free sample recording of binaural beats.

Jim is a management consultant and help individuals and business owners with stress management, improving performance, motivation, building confidence, and eliminating addictions.


Robot Guide – Least Costly Robots

Gone are the days when robots would cost you an arm and a leg. You can now buy robots for a lot less money that are a blast to have around the house. How cheap am I talking about? How about less than $30! These fun bots are loads of fun around the house.

The first of our cheap yet chintzy robots is called the Idog and is promoted as a robotic pooch. roboticsengineeringandgameplay It looks pretty odd, actually. One reviewer said it resembles “a collision between a bag of marshmallows and a cell phone, with vague canine overtones.”

Even though this dog is not made to look or act like a real dog, it is still lots of fun for the kids. You feed this dog with music. The robotic dog, after hearing the music, will wiggle its ears and sway its head to the music. It will also blink its eyes to the music you feed it. Eventually, according to the manufacturers, it will develop a personality depending on what type of music you have been feeding it.

Another fun and inexpensive robot is called “Shooter Bots – The Game”. This robot is a lot of fun if you or your kids are into shooter games. Basically, the way this robot works is that the robot comes after you and tries to shoot you with its lazer. You have to shoot the robot before it shoots you. The robot does not actually know to come after you. What happens is that the gun you have to shoot the robot with has a tracking device inside it that the robot follows. It is a brilliant concept. Reviewers reported hiding behind a couch only to have the robot bounce its lazer off a reflective object to hit them.

Another inexpensive robot is the mini-Roboraptor from WowWee Robotics. This little raptor robot will autonomously roam around your house and check your stuff out. It seems to be curious and really does seem like it is intelligent.

Another affordable robot is a robotic arm. Robotic arms are not full robots, they are just an arm with a claw at the end. You can program them to pick something up, swivel, then put it back down. While it does not sound like much, it really is interesting. Robotic arm kits are usually more educational than other robot kits.

This list is of the most popular selling robots for under $30. With the science of robotics continuing to evolve and the price of computer chips dropping, more and more robots will continue to fall under $30 which is great for consumers.

I hope you enjoy this review of popular selling robots for under $30. For the most popular robot toys at the cheapest prices, see toy robots [] and for the largest selection of robots at prices you can compare from all major retailers